If you want to optimize your use extensions Google Ads account , don’t miss out on ad extensions ! This feature gives you plenty of options to add more information to your ads, improving the user experience and increasing conversion rates.
There are many different types of extensions , so there is sure to be one that you are interest in adding to your account. In this article I will tell you all about how they work, so let’s get start!
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What are Google Ads extensions and how do they work?
Google Ads extensions are a kind of “extras” that allow us to add additional elements to the ad , in addition to the title and description. The different extension formats include, among others, call buttons, location information, links to specific parts of the website and additional text.
Types-of-google-extensions-4
Extensions generally increase the number of clicks on an ad, as visibility is improv. They also offer interactive contact options, such as calls or maps.
Here are some things to thailand phone number list keep in mind about how extensions work:
They are not always display , but Google Ads selects which types of extensions to display for each individual search on Google. Therefore, to maximize results, it is recommend to use all the extensions that fit your company’s business objectives.
Most extensions are set up manually , meaning the advertiser has to add them to the account. But in some cases Google Ads may add extensions to text ads automatically when it believes this will have a positive effect on performance. For example, we can find
Automatic call or location extensions
Google Ads requirements for showing an extension alongside your ad are: a) the extension or combination of extensions has an expect positive effect on performance, and b ) the ad position and rank are high enough.
Adding extensions to your inbound marketing how to use inbound marketing in the ucation sector? Google Ads ads is completely free . You will be charg as usual for ad clicks, including clicks on extensions. The exception to this rule is clicks on seller ratings, which are not charg. In total, you bw lists will not be charg for more than two clicks per ad impression, even if the user clicks on multiple extensions.
Extensions can be defin at the ad group, campaign, or account level, ensuring maximum flexibility.