The coronavirus crisis has affected Digital Marketing the conversion rate, the cost of acquiring. A client, traffic by source. our lives at every level, and could not be the exception. Companies’ resources are diminishing and budgets are being cut, so we are forced to change our objectives.
But it’s not all bad news. The crisis can also be a unique opportunity to rethink your strategy and take advantage of all the new opportunities that are emerging. Do you want to know how? Don’t miss these 5 tips!
- Do you want to know how to adapt your digital marketing in times of crisis or complexity? Click here and watch the related course.
1) Take a look at your metrics
In times of crisis and budget cuts, we need to re-evaluate what we are doing and filter it through the results. If something does not produce measurable results, we cannot afford it right now.
Therefore, we need to ensure bahamas consumer mobile number list that we have the right information and monitor it constantly. Here are our suggestions for better managing n times of crisis.
Choose the metrics you are going to monitor carefully
In the world of digital marketing , we can rely on endless amounts of information about every action we take, coming from a ton of different sources. It’s easy to get overwhelmed and drown in an ocean of data, so the online marketing & digital marketing social networks & social ads reddit: how to use this social network in your marketing strategy first thing to do is to make an appropriate selection of the metrics to take into account.
My recommendation in these cases is always to simplify , not to complicate things, and to choose a few metrics that are very relevant and very well controlled. Three or four may be more than enough. You have to do cg leads a deep analysis to see which ones may be of more interest: the conversion rate, the cost of acquiring a client, traffic by source.