Characteristics : which can sometimes be negative, but which is also valuable for improving the business. He does not hesitate to express his opinions and expects them to be taken into account.
How to handle it : Always welcome their criticism and show a willingness to improve. It’s critical to resolve issues immediately and maintain an open attitude. Turning their feedback into action can transform a criticism into an opportunity to gain their loyalty.
Impulsive customer
Characteristics : This customer makes purchasing decisions quickly, driven mainly by emotions or attractive promotions. He tends to act on the impulse of the moment.
How to deal with it : Take advantage of their country wise email marketing list momentum by offering limited discounts or creating a sense of urgency, but make sure the shopping experience is positive, to encourage future purchases.
Customer comparing
Features : Before making a purchase decision, this customer analyzes multiple options, reviews prices, features and opinions.
How to handle it : Emphasize the unique benefits of your product or service and offer free trials or demos that allow them to experience firsthand the advantages of choosing your solution.
Reserved client
Characteristics : This customer prefers to stay step-by-step instructions for business in the background and does not actively interact with the brand. They are more independent and prefer to explore options at their own pace.
How to deal with it : Keep contact light and non-invasive, offering valuable content that they can consume on their own, such as guides, blogs, or non-intrusive informational emails.
Types of clients according to their needs
Customers have different needs that directly influence their purchasing process. These needs can be basic, emotional or technical, and understanding italy numbers them is essential to offering a personalized and effective shopping experience.
Identifying what motivates a customer to choose a product or service allows you to adapt your sales strategy and highlight the aspects they value most.
Below we explore various types of clients based on their needs and how to appropriately approach them.
Characteristics : This type of customer is looking for quick and easy solutions to specific problems. Their priority is to find a direct answer without additional complications. They are not interested in additional features or complex details, they just want a product or service that works.
How to deal with it : Offer products or services in a clear and simple way, focusing on the core functionality. Avoid jargon and keep the focus on what solves their problem immediately. It is also useful to highlight the more practical and tangible benefits, such as time savings or ease of use. Keep communication concise and direct to avoid confusing the customer.